The New Primal

The New Primal makes clean meat sticks and jerky that prioritize what they leave out: zero sugar, no artificial ingredients, no antibiotics, and no hormones. Their product line spans beef sticks, turkey sticks, and beef jerky, all Whole30 approved and available in over 60,000 retail doors. The brand has earned a loyal following among people who read ingredient labels carefully and refuse to compromise on quality.

For women on GLP-1 medications, The New Primal's zero-sugar formulation is a meaningful differentiator. Many meat snack brands sneak in sugar for flavor, which can spike blood sugar and add empty calories when every calorie you consume needs to count nutritionally. The New Primal skips that entirely, delivering 7-9 grams of protein per stick with clean, savory flavors that rely on spices rather than sweeteners.

Their 10% affiliate commission with a 90-day cookie window is generous for the meat snack category. The extended cookie window recognizes that customers often take time to try products in-store before committing to online bulk purchases. At $2-3 per stick, the price is comparable to Chomps, making them a strong alternative for anyone who wants to rotate between clean meat snack brands for variety.